Erika Noonburg-Morgan

Questioner
DISC Type : c

Executive Vice President, Chief Financial Officer at Ventura Foods

Laguna Niguel, California, United States

Overview

Erika has no verified overview

Personality Overview

Cautious & Analytical

Price-Sensitive

Not Easily Convinced

They are more likely than others to negotiate on pricing and terms.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Erika has no verified topics they care about

Media Appearances

Erika has no verified media appearances

Work History

3-2019
Executive Vice President, Chief Financial Officer at Ventura Foods
2-2015 - 2-2019
Senior Vice President, Chief Financial Officer at Coca-Cola Beverages Florida
2-2015 - 2-2019
Board Member - CCBSS at Coca-Cola Bottlers'​ Sales and Services
3-2011 - 2-2015
Senior Director, Finance - West Region, CCR at The Coca-Cola Company
1-2007 - 2-2011
Finance Director - EMEA at The Coca-Cola Company

Education

BBA from Emory University - Goizueta Business School
MBA from Georgia State University

More Information

Social Presence :

Prographics :

Exp : 30 Location : Laguna Niguel, California, United States Job Level : Leadership Designation : Executive Vice President, Chief Financial Officer at Ventura Foods
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Insights For Selling To Erika

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Share as much information as possible regarding your product
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Erika is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Erika

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Erika move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Erika take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Erika

Personality Compatibility


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