Erin McNulty in

Erin McNulty

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Head of Marketing at SERVED®
📍 London, England, United Kingdom

Dynamic marketing leader with 8+ years of experience at global organizations like Pernod Ricard and innovative startups. As Head of Marketing at SERVED®, she leverages expertise across social, PR, and events to drive growth for the brand. She holds a Bachelor of Science from Loughborough University.

Erin is passionate about creating engaging consumer experiences, taking pride in leading large-scale events like the Taste of London Festival from conception to completion. She thrives on seeing positive consumer reactions to new campaigns and product launches, frequently celebrating these moments and her teams hard work online.

She leads marketing for the premium cocktail brand SERVED®, which is co-owned by singer Ellie Goulding.

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Experience
8 Years
Current Role
Head of Marketing
Job Level
Mid-senior
Location
London, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Erin cares about

Building Brands
Her profile highlights a passion for shaping culturally relevant, high-performing brands and turning storytelling into measurable growth.
RTD Cocktail Market
She leads marketing for the UK's fastest-growing ready-to-drink brand and recently launched a new range of super-premium, full-strength cocktails.
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Career

Work history

1-2024
Head of Marketing
SERVED®
9-2022 - 1-2024
Global Brand Manager (Emerging Brands Portfolio)
Pernod Ricard
5-2020 - 9-2022
Global Brand Manager (Leading Brands)
Pernod Ricard
9-2018 - 5-2020
Assistant Brand Manager
Tesco
7-2016 - 8-2017
Marketing Assistant
Hayman's of London
In the press

Media appearances

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Education
Bachelor of Science - BS
Loughborough University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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