Eshita Kabra in

Eshita Kabra

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Founder and CEO at By Rotation
📍 London Area, United Kingdom

Eshita Kabra is the Founder and CEO of By Rotation, the worlds largest shared wardrobe. A Forbes 30 Under 30 honoree, she leverages over six years of experience in investment management to drive her venture. Colleagues describe her as conscientious and diligent. She holds a Bachelor of Science from Cass Business School.

As a self-described "third culture kid" who has lived in India, Singapore, the US, and the UK, Eshita is passionate about sustainability and global citizenship. She is a contributing writer for Condé Nast Traveller and serves on committees for Soho House, the Alike charity, and the Lady Garden Foundation.

Her idea for By Rotation was sparked during her honeymoon in Rajasthan, India, after witnessing the effects of textile waste firsthand.

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Experience
6 Years
Current Role
Founder and CEO
Job Level
Leadership
Location
London Area, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Eshita cares about

Sustainable Fashion
Founded By Rotation to transform fashion consumption, reduce waste, and promote a circular economy after witnessing textile pollution in India.
Female Entrepreneurship
Frequently speaks about her journey from finance to fashion tech and the challenges she has overcome as a female, immigrant founder of color.
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Career

Work history

10-2019
Founder and CEO
By Rotation
3-2025
Membership Committee
Soho House & Co
10-2024
Contributing Writer
Condé Nast Traveller
10-2024
Contributing Writer
Dossier Projects
11-2024
Trustee
Alike
In the press

Media appearances

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Education
2010 - 2014
Bachelor of Science (BSc)
Cass Business School
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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