Fatima Denney

Go-getter
DISC Type : d

COO and Executive Vice President at iSleep Physicians

Greater Phoenix Area, United States

Overview

Fatima Denney is the COO and Executive Vice President of iSleep Physicians, bringing over 15 years of results-driven sales experience in the medical device sector. She holds a B. S. in Biology from the University of Montpellier in France and is recognized for shaping best practices in home sleep testing.

Outside of her professional life, Fatima resides in Scottsdale, where she is raising her two children, Dahlia and Zane. She is an avid networker who enjoys reconnecting with colleagues at industry conferences and appreciates events with a personal, engaging atmosphere, complete with good tea and even pets.

Unique fact: She started her own business and successfully grew it to over forty employees by the age of 25.

Personality Overview

Direct & Candid

Challenger

Decisive

They care equally about the product and its potential impact.  They don’t always try to control the conversation but neither do they like yielding it fully. They respond well to confident salespeople.

Topics They Care About

Sleep Diagnostics
Her career is focused on bridging the care gap through home sleep testing and she has been a fixture in the sleep industry since 2013.
Medical Device Sales
With a 15-year background and a history as a top national sales representative, she has deep expertise in sales strategy and execution in this space.
Entrepreneurship
She demonstrated early entrepreneurial success by building a business to over 40 employees by the age of 25.

Media Appearances

iSleep Physicians announces Fatima Denney as COO & Executive Vice President. Featured in Instagram

See Now

Work History

9-2023
COO and Executive Vice President at iSleep Physicians
1-2022 - 9-2023
Vice President of Sales at SleepImage
9-2021 - 12-2021
National Business Development Manager at Freelance
4-2016 - 12-2019
Sleep Territory Manager at SleepMed Incorporated
11-2014 - 8-2021
National Director Of Business Development at Watermark Medical, Inc

Education

Fatima has no verified education history

More Information

Social Presence :

Prographics :

Exp : N/A Location : Greater Phoenix Area, United States Job Level : N/A Designation : COO and Executive Vice President at iSleep Physicians
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Insights For Selling To Fatima

During A Call Or A Meeting

DO's

  • Highlight the competitive differentiation of your product
  • Refer to testimonials from others in similar positions
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Avoid long winding pitches, stay objective
  • Don't try too hard to get friendly, let it happen with time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Fatima is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Fatima

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Fatima move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Fatima take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Fatima

Personality Compatibility


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