Felicia Velde

Critic
DISC Type : C

Director Technology at Real Time Traffic

Wellington, New Zealand

Overview

Felicia has no verified overview

Personality Overview

Critic

Objective Thinker

Information Seeker

They like to take decisions independently and do not seek others' support often.  Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Felicia has no verified topics they care about

Media Appearances

Felicia has no verified media appearances

Work History

12-2020
Director Technology at Real Time Traffic
4-2022 - 5-2025
Snr Advisor Strategic Innovation at Aviation Security Service (part of the Civil Aviation Authority) New Zealand
5-2022
Independent Consultant at Information Technology Industry
11-2017 - 12-2020
Head of IoT and Analytics at Real Time Traffic Pty Ltd
4-2017 - 1-2018
Analytics to Frontline Project Manager (contract) at Ministry of Social Development (MSD)

Education

1989 - 1992
BCom(Hons) from University of Otago
Graduate Diploma

More Information

Social Presence :

Prographics :

Exp : 8 Location : Wellington, New Zealand Job Level : Mid-senior Designation : Director Technology at Real Time Traffic
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Insights For Selling To Felicia

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Tell them what ROI they can expect

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try too hard to build a relationship with them
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Felicia is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Felicia

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Felicia move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Felicia take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Felicia

Personality Compatibility


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