Felix Fahrenschon in

Felix Fahrenschon

Questioner · DISC type c
Marketingleitung at Hammer Sport AG
📍 Weißenhorn, Bavaria, Germany

Felix Fahrenschon is the Head of Marketing at Hammer Sport AG, where he leads brand strategy, e-commerce, and digital marketing. He has a Master of Science in Brand & Sales Management from Hochschule Neu-Ulm and has driven key partnerships and customer-centric initiatives in the fitness industry.

Felix is a competitive fitness athlete, actively participating in HYROX, a global fitness racing competition. This personal passion for high-performance sport directly aligns with his professional role, giving him authentic insight into the fitness community and its consumers.

He spearheaded a major partnership between Hammer Sport and HYROX, aiming to inspire more people toward fitness.

Read the full overview →
Experience
10 Years
Current Role
Marketingleitung
Job Level
Middle
Location
Weißenhorn, Bavaria, Germany
Personality Overview

How Felix shows up

Not Easily Convinced
Price-Sensitive
Cautious & Analytical

It is quite likely of them to ask for pricing or other concessions. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Priorities

Topics Felix cares about

Competitive Fitness
He is an active HYROX PRO athlete who has competed in multiple events across Europe, demonstrating a deep personal commitment to high-performance fitness.
Digital Fitness Platforms
Drives the growth of the "HAMMER Workouts" on-demand workout platform and app, a key part of the company's digital strategy.
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Career

Work history

1-2021
Marketingleitung
Hammer Sport AG
9-2020 - 1-2021
Marketing Manager
Hammer Sport AG
2-2020 - 8-2020
Master of Science Brand & Sales Management
Seeberger GmbH
2019
Online Marketing & Social Media Manager
Hans Hundegger AG
5-2016
Selbständiger Unternehmer
Valentino Promotion
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2018 - 2020
Master of Science - MS
Hochschule Neu-Ulm
2014 - 2018
Bachelor of Engineering
Technische Hochschule Ulm
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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