Fernando is the Co-founder and Creative Director of REBU, an independent branding firm. He has created and named several beloved Brazilian brands, including Dengo and Nude. Holding a Masters in Branding from the School of Visual Arts in New York, he is an expert in cross-cultural brand strategy and emotional storytelling.
While living in the US, Fernando discovered his passion for words by writing and singing sambas and playing the cavaquinho to stay connected to his Brazilian roots. This creative outlet ultimately led to his career in copywriting. He currently teaches verbal identity at Aprender Design and now resides in New York City.
Unique fact: He co-founded his awarded branding agency, REBU, which stands for Revolutionary, Elegant, Brazilian, and Unique.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
Discover additional public profiles from our index.
Looking for someone else? Search here for anyone.