Florin Bora

Questioner
DISC Type : c

Founder & CEO at STRATLE.

London, England, United Kingdom

Overview

Florin is a strategy advisor and investor who founded STRATLE, a consultancy helping CEOs and founders drive strategic change. With deep expertise in scaling high-growth businesses and M&A, he holds an MPhil from the University of Cambridge and previously worked with Strategy&.

As a tech investor, Florin actively supports early-stage companies. He is a Partner at Concrete Ventures, a PropTech investment firm, Chairman of the Web3-focused RDDL Foundation, and a seed investor with TechAngels Romania, reflecting a passion for fostering innovation in emerging technologies.

He believes Data Centres are "sexy" and should be a top policy priority in every macro-economic discussion.

Personality Overview

Price-Sensitive

Value Seeker

Cautious & Analytical

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They are more likely than others to negotiate on pricing and terms. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

iGaming Industry Trends
He frequently analyzes and shares insights on the iGaming industry, focusing on regulation, AI-driven retention, and the strategic role of crypto and payments.
Data Centre Strategy
He has a unique passion for Data Centres, advocating for them to be a top priority in macro-economic, urban vision, and industrial real estate discussions.
PropTech Investing
As a Partner at Concrete Ventures, he is focused on investing in and advising early-stage Property Technology founders who are innovating the built environment.

Media Appearances

Florin has no verified media appearances

Work History

4-2017
Founder & CEO at STRATLE.
6-2020
Partner at Concrete Ventures
3-2023
Chairman of the Board of Directors at RDDL Foundation
10-2024
Member at Virtual Advisory Board (VAB)
7-2021
Seed Investor at TechAngels Romania

Education

2008 - 2009
MPhil from University of Cambridge
2005 - 2008
Bachelor of Arts from Jacobs University Bremen

More Information

Social Presence :

Prographics :

Exp : 8 Location : London, England, United Kingdom Job Level : Leadership Designation : Founder & CEO at STRATLE.

Interested in

Lifestyle

Reading

URL has been copied!

Insights For Selling To Florin

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Tell them that you will come back if you don’t have a good answer for a question
  • Back up any claims with data and numbers

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Florin is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Florin

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Florin move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Florin take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Florin

Personality Compatibility


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