Francisco Zarazua Gaytan

Observer
DISC Type : ic

CEO at AUTOTEC ENGINEERING

Mexico

Overview

Francisco Zarazua Gaytan is the CEO of AUTOTEC ENGINEERING, leveraging extensive experience in the steel industry. Educated as an Industrial Electrical Engineer, he has managed automation and control for major companies like Grupo DEACERO and ACEROS DM, overseeing entire plant operations.

His professional interests point to a passion for premier global engineering, with a focus on industry leaders like Siemens and General Motors. This suggests an appreciation for cutting-edge industrial technology and large-scale manufacturing processes from both German and American innovators.

He has managed the full lifecycle of industrial plant projects, from ground-breaking and construction to equipment installation and commissioning.

Personality Overview

Example Seeker

Value Driven

Curious

They ask a lot of questions and rely heavily on information and collaterals.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally strong communicators and are not easy to convince.

Topics They Care About

Industrial Automation
His background as Superintendent of Automation and Control for steel plants demonstrates deep expertise in this area.
Large-Scale Projects
Managed entire plant projects from site excavation to final commissioning, coordinating international vendors from Germany, Italy, and the US.
Steel Manufacturing
Possesses significant hands-on experience managing both steel melting (Acería) and lamination plants for major producers.

Media Appearances

Francisco has no verified media appearances

Work History

1-1998
CEO at AUTOTEC ENGINEERING
1992 - 1997
Gerente ingeniería at ACEROS DM
1989 - 1992
Superintendente de Automatizacion y Control at Grupo DEACERO

Education

Ing Industrial Electrico from INSTITUTO TECNOLOGICO DE SALTILLO
Master's degree from Instituto Tecnológico de La Laguna

More Information

Social Presence :

Prographics :

Exp : 37 Location : Mexico Job Level : Leadership Designation : CEO at AUTOTEC ENGINEERING
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Insights For Selling To Francisco

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Build rapport, it will come handy to handle hard questions later
  • Share testimonials from known people and give multiple examples of product value

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Francisco is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Francisco

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Francisco move?

  • They like to analyze well and then make their decisions.
  • Can Francisco take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Francisco

Personality Compatibility


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