Francois Uys

Enigma
DISC Type : CID

Director at Kleenvest Group (Pty) Ltd

City of Cape Town, Western Cape, South Africa

Overview

Francois Uys is a seasoned marketing and sales leader, currently serving as Head of Digital, Marketing and Sales at Sanlam Group Rewards and Director at Kleenvest Group. His expertise lies in digital strategy, loyalty programs, and business transformation within financial services. People who have worked with him describe him as strategic, dedicated, and professional.

He has an extensive background in the loyalty and rewards industry, with a focus on partner commercials and marketing. He is an advocate for Design Thinking and integrated multi-channel marketing, with a particular emphasis on digital and strategic user experience development.

His team won a Gold Assegai award for marketing excellence, an achievement he celebrated as a result of talent, creativity, and dedication.

Personality Overview

Challenger

Friendly Yet Blunt

Fast Follower

They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are generally strong communicators and are not easy to convince. They are likely to ask many questions and look heavily for supporting proof as well as information.

Topics They Care About

Loyalty & Rewards
He has over 15 years of experience leading the Sanlam Group's loyalty and rewards program, focusing on delivering tangible value and savings to clients.
Digital Strategy
His role involves managing the total digital, marketing, and sales strategy, with a strong emphasis on social media, mobile apps, and user experience (UX).
Customer Experience (CX)
He is a strong advocate for strategic UX/CX development and his team has received awards for creating innovative, results-driven user experiences on digital platforms.

Media Appearances

Francois has no verified media appearances

Work History

7-2019
Director at Kleenvest Group (Pty) Ltd
1-2009
Rewards Head: Digital, Sales and Marketing at Sanlam
1-2006 - 3-2009
Marketing Manager at Sanlam
3-2001 - 3-2006
CRM Manager at Sanlam

Education

2017 - 2017
Executive Management Development Programme from Stellenbosch Business School
2016 - 2016
Certificate from University of Cape Town

More Information

Social Presence :

Prographics :

Exp : 25 Location : City of Cape Town, Western Cape, South Africa Job Level : Mid-senior Designation : Director at Kleenvest Group (Pty) Ltd
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Insights For Selling To Francois

During A Call Or A Meeting

DO's

  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."
  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them
  • Be prepared for a mix of questions and inquisitiveness, answer them in the tone in which they have been asked

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first
  • Avoid long presentations and just 'high-level' value proposition, dive into the details

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Francois is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Francois

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Francois move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Francois take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Francois

Personality Compatibility


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