Frank Peacock

Questioner
DISC Type : c

Chief Medical Officer at AseptiScope™

Houston, Texas, United States

Overview

Dr. Frank Peacock is the Chief Medical Officer at AseptiScope™, a company he founded. An accomplished academic, he has published over 850 papers on emergency and cardiovascular medicine. People who have worked with him describe him as mission-focused, scientific, and having an entrepreneurial spirit with elite medical expertise.

Outside of his medical career, Frank is a self-described "longevity freak and biohacker. " He is an avid adventurer who enjoys mountain biking and heli-skiing in Park City, Utah, where he also runs an annual ski conference for emergency doctors. He believes in taking calculated risks to live life to the fullest.

He has won the Best Research Paper Award from the American College of Emergency Physicians three times.

Personality Overview

Systematic

Cautious & Analytical

Value Seeker

They prefer to analyze every situation thoroughly.
  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Infection Control
As a founder of AseptiScope, he is deeply focused on improving stethoscope hygiene and preventing hospital-acquired infections through innovative barrier technology.
Cardiovascular Emergencies
His primary research focus for decades, with extensive publications and awards in acute heart failure, coronary syndromes, and cardiac biomarkers like troponin.
Medical Device Innovation
He founded three companies and speaks about the future of diagnostics, including point-of-care devices and bloodless testing, demonstrating an entrepreneurial drive.

Media Appearances

Frank has no verified media appearances

Work History

6-2020
Chief Medical Officer at AseptiScope™
8-2012
Emergency Medicine Research Director at Baylor College of Medicine
8-1994 - 6-2012
Professor, Emergency Medicine at Cleveland Clinic

Education

1981 - 1985
MD from Wayne State University
1977 - 1981
Bachelor of Science (BS) from Alma College

More Information

Social Presence :

Prographics :

Exp : 31 Location : Houston, Texas, United States Job Level : Leadership Designation : Chief Medical Officer at AseptiScope™
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Insights For Selling To Frank

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Back up any claims with data and numbers

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Frank is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Frank

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Frank move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Frank take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Frank

Personality Compatibility


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