Fred Mathewson

Enthusiast
DISC Type : i

Senior Director, Media Sales Canada at Rogers Sports & Media at Rogers Communications

Toronto, Ontario, Canada

Overview

Fred has no verified overview

Personality Overview

Optimistic

Story Driven

Non-Confrontational

Unlike D or C types, they are convinced more by stories and testimonials.  They are more about building relationships than just cutting deals. They agree with others often, so exercise caution when relying on their word.

Topics They Care About

Fred has no verified topics they care about

Media Appearances

Fred has no verified media appearances

Work History

8-2023
Senior Director, Media Sales Canada at Rogers Sports & Media at Rogers Communications
4-2019 - 9-2023
Senior Director, Media Sales Eastern Canada at Rogers Sports & Media
1-2016 - 5-2019
Regional Sales Manager - Rogers Toronto Radio Group at Rogers Sports & Media
1-2014 - 12-2015
Sales Manager at Rogers Sports & Media
1994 - 1-2014
Media Account Manager at Rogers Sports & Media

Education

1987 - 1989
Education details unavailable from Seneca Polytechnic

More Information

Social Presence :

Prographics :

Exp : 36 Location : Toronto, Ontario, Canada Job Level : Senior Designation : Senior Director, Media Sales Canada at Rogers Sports & Media at Rogers Communications
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Insights For Selling To Fred

During A Call Or A Meeting

DO's

  • Compliment them about their personality if you get a chance
  • Speak from experience about success that the product has seen with other customers
  • Invite them for a lunch or a drink/coffee

DONT's

  • Avoid overloading them with too much information
  • Don’t ask too many questions in one go, weave them into the flow
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Fred is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Fred

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Fred move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Fred take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Fred

Personality Compatibility


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