Frits Van der Woude

Activist
DISC Type : Cd

Marketing Lead at Xomnia

Huizen, North Holland, Netherlands

Overview

Frits Van der Woude is the Marketing Lead at Xomnia, a premier AI consultancy in the Netherlands. He spearheads marketing initiatives, including paid media strategies and major company rebranding projects. With a background in marketing for the maritime AI sector and a degree in marketing management, he also holds certifications in campaign and stakeholder management.

Personality Overview

Meticulous

Logical And Quick

Value Conscious

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They can be nudged to make faster decisions by offering what they value. They respond well to confident salespeople.

Topics They Care About

AI Marketing
As Marketing Lead for a top AI consultancy, he focuses on creating and executing strategies tailored to the artificial intelligence industry.
Corporate Rebranding
He has led and publicly commented on major rebranding projects, emphasizing the importance of a cohesive and expressive brand identity.
Paid Media Strategy
He actively collaborates with partners to manage and optimize paid media campaigns on platforms like Google and LinkedIn to drive engagement and new business.

Media Appearances

Frits has no verified media appearances

Work History

9-2018
Marketing Lead at Xomnia
1-2019 - 1-2023
Marketing Communications at Shipping Technology

Education

2015 - 2019
Marketing management from Amsterdam University of Applied Sciences

More Information

Social Presence :

Prographics :

Exp : 4 Location : Huizen, North Holland, Netherlands Job Level : Junior Designation : Marketing Lead at Xomnia
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Insights For Selling To Frits

During A Call Or A Meeting

DO's

  • Be crisp while making the pitch
  • Stress on the business value that your product offers
  • Highlight the competitive differentiation of your product

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Refrain from asking too many questions
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Frits is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Frits

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Frits move?

  • Their decision making speed is somewhere in the middle.
  • Can Frits take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Frits

Personality Compatibility


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