Gabriel Guajardo

Critic
DISC Type : C

Vice President Operations at TraXtion

Irving, Texas, United States

Overview

Gabriel Guajardo serves as the Vice President of Operations at TraXtion, leveraging over 25 years of experience in manufacturing and supply chain management. Recognized as one of the companys most tenured employees, he leads technical operations and implementation strategy, holding a TraXtion Service Drive Certification.

He is passionate about continuous improvement and has a deep professional interest in the automotive sector, reflected in his engagement with industry organizations like the Specialty Equipment Market Association (SEMA). Gabriel is known for his hands-on leadership style and focus on building high-performing teams.

He has progressed through multiple leadership roles within TraXtion, including Director of Product Installations and VP of Manufacturing, showcasing significant company growth.

Personality Overview

ROI Driven

Objective Thinker

Critic

They like to do things independently and don’t look for support from others.  They are quite likely to negotiate on pricing or other key terms. They choose to analyze logically and value facts to emotions.

Topics They Care About

Operational Excellence
With 25+ years in manufacturing and supply chain, he focuses on driving efficiency, innovation, and continuous improvement across the organization.
Supply Chain Strategy
He leads company-wide supply chain and implementation initiatives, drawing on deep expertise in logistics and warehouse management systems.
Hands-on Leadership
Known for a results-driven and hands-on approach, he has a long track record of building and scaling high-performing operational teams.

Media Appearances

Gabriel has no verified media appearances

Work History

10-2024
Vice President Operations at TraXtion
2-2024
Vice President of Manufacturing at TraXtion
10-2023
Director of Product and Service Installations at TraXtion
2-2016
Warehouse Manager at Tire Profiles LLC
8-2002 - 11-2015
Senior Manager, Inventory & Manufacturing at Aquasana

Education

1992 - 1996
Education details unavailable from Mohave High

More Information

Social Presence :

Prographics :

Exp : 25 Location : Irving, Texas, United States Job Level : Senior Designation : Vice President Operations at TraXtion
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Insights For Selling To Gabriel

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Tell them what ROI they can expect
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Make extra effort to not seem pushy or confrontational

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gabriel is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Gabriel

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Gabriel move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Gabriel take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Gabriel

Personality Compatibility


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