Gary Mathew

Galvanizer
DISC Type : Id

Vice President Sales at BNP Empowered Print

Union City, New Jersey, United States

Overview

Gary is an experienced, client-focused media sales and marketing executive with a record of leading sales initiatives across traditional and digital platforms. He specializes in new business development, servicing existing clients, and developing new revenue streams in the print and digital media sectors.

Based on his social media activity, Gary seems to be interested in optimizing his work environment, having recently considered upgrading his home office. He also shares content related to professional motivation and recognizing outstanding effort in the workplace, suggesting a focus on continuous improvement.

Gary has unique experience in selling non-traditional and Out-of-Home (OOH) advertising designed to reach the "on-the-go" consumer.

Personality Overview

Persuader

Socially Adept

Pragmatic

They are not against taking risks and can make tough decisions when required.
  They are charming and can persuade others to support their decisions. A combination of speed and relationship gets the best response from them.

Topics They Care About

Omni-Channel Sales
His background includes managing an omni-channel approach, connecting brands with customers using digital, email, OTT, and direct mail media types.
New Business Development
A core focus throughout his career has been on developing new revenue streams and fostering relationships to drive business growth and upsells.
Out-of-Home Advertising
He has specific experience managing business with top OOH agencies and direct clients for municipal, transit, and other non-traditional media products.

Media Appearances

Gary has no verified media appearances

Work History

9-2025
Vice President Sales at BNP Empowered Print
9-2018 - 9-2025
National Account Manager at Valassis
5-2017 - 3-2018
Key Account Manager at North Jersey Media Group
6-2015 - 11-2016
National Account Manager at AllOver Media
8-2013 - 7-2015
Senior Account Executive at Titan

Education

Gary has no verified education history

More Information

Social Presence :

Prographics :

Exp : 11 Location : Union City, New Jersey, United States Job Level : Senior Designation : Vice President Sales at BNP Empowered Print
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Insights For Selling To Gary

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Take a friendly, informal yet confident approach while pitching
  • Appeal to their sense of self-worth and how they will impact their organization

DONT's

  • Don’t be excessively objective, focus on building a story first
  • Do not come across as negative or non-supportive, work with them as a partner
  • Don’t make promises that are hard to keep

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gary is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Gary

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Gary move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Gary take some risk or not?

  • If necessary, they will be ready to take risks.

You And Gary

Personality Compatibility


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