Gennadiy Vernikov

Questioner
DISC Type : c

Head of Internal Audit & ERM at Arista Networks

San Francisco Bay Area, United States

Overview

Gennadiy has no verified overview

Personality Overview

Not Easily Convinced

Price-Sensitive

Cautious & Analytical

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to fully evaluate every situation.

Topics They Care About

Gennadiy has no verified topics they care about

Media Appearances

Gennadiy has no verified media appearances

Work History

Head of Internal Audit & ERM at Arista Networks
Director, Finance / Consulting at Hitachi Data Systems
Global Director, Internal Audit at Hitachi GST
Director, Advisory and Internal Audit at KPMG US

Education

Behavioral Economics from The University of Chicago Booth School of Business
Organizational Analysis from Stanford University

More Information

Social Presence :

Prographics :

Exp : N/A Location : San Francisco Bay Area, United States Job Level : Mid-senior Designation : Head of Internal Audit & ERM at Arista Networks
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Insights For Selling To Gennadiy

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gennadiy is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Gennadiy

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Gennadiy move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Gennadiy take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Gennadiy

Personality Compatibility


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