Gerardo Fernández

Critic
DISC Type : C

Regional Advanced Analytics Specialist at Zurich Santander Insurance America

Madrid, Community of Madrid, Spain

Overview

Gerardo is a data science leader with over 10 years of experience in the Mexican financial and insurance industries. He specializes in developing machine learning models to drive business decisions and currently works as a Regional Advanced Analytics Specialist at Zurich Santander Insurance America, holding a certification in Data Governance Strategy.

Outside of work, Gerardo is a dedicated runner who trains for and participates in competitive events like the annual banking games. He also shows a keen interest in innovative professional development methods, having recently explored the "LEGO Serious Play" methodology.

He enjoys attending major tech events and developer meetups related to data platforms like Databricks.

Personality Overview

Precise

Information Seeker

ROI Driven

They prefer to do logical analysis and value evidence over emotions.  They enjoy working alone and do not rely on others very often. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

Machine Learning Models
His experience focuses on developing and deploying machine learning models to directly enhance business outcomes in the financial sector.
Databricks Platform
He recently attended a major Databricks event and expressed great enthusiasm for its all-in-one capabilities, from data engineering to generative AI.
Data Governance
Holds a certification in Data Governance Strategy, indicating a professional focus on the principles of managing and securing data.

Media Appearances

Gerardo has no verified media appearances

Work History

1-2026
Regional Advanced Analytics Specialist at Zurich Santander Insurance America
7-2024 - 1-2026
Chief Data Officer at Zurich Santander Insurance America
11-2023 - 1-2026
Data Intelligence & Data Science Sr. Manager at Zurich Santander Insurance America
6-2022 - 12-2023
Subdirector Data Science at Scotiabank
9-2021 - 6-2022
Data Scientist at Scotiabank

Education

2017 - 2018
SAS Programming from SAS institute CDMX Torre Mayor
7-2023 - 1-2024
Despliegue de Modelos de Machine Learning en Ambientes Productivos from Tecnológico de Monterrey

More Information

Social Presence :

Prographics :

Exp : 15 Location : Madrid, Community of Madrid, Spain Job Level : Junior Designation : Regional Advanced Analytics Specialist at Zurich Santander Insurance America
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Insights For Selling To Gerardo

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Be ready for penetrating questions and critical examination of your pitch
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Make extra effort to not seem pushy or confrontational
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gerardo is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Gerardo

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Gerardo move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Gerardo take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Gerardo

Personality Compatibility


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