Gijs Huisman 🍀

Inquirer
DISC Type : cd

Founder • Brand Identity • Brand Strategy • Brand Design • Brandbuilding • Branding at G2O Brand Builders

Veenendaal, Utrecht, Netherlands

Overview

Gijs Huisman is the founder of G2O Brand Builders, an agency he started in 1998 to help companies build powerful brands. Specializing in brand strategy and storytelling, he focuses on revealing a companys unique DNA to connect with customers emotionally. People he has worked with describe him as creative, driven, and detail-oriented.

Outside of his agency, Gijs is a passionate writer and storyteller. He authors a weekly blog series called "Magic Story, " where he shares personal anecdotes and reflections from his life, often involving his children and childhood memories like fishing. These stories serve as a bridge to connect personal experiences with professional insights.

He believes that a brands external image must authentically reflect its internal soul, a principle he applies to both his clients and his own life.

Personality Overview

Judgemental

Upfront

Hard To Convince

They can be nudged to make faster decisions by offering what they value.  They care equally about the product and its potential impact. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Brand Storytelling
Believes the most powerful brands are built on an honest and authentic story that connects with people's hearts and minds, a philosophy he champions at his agency.
Authentic Branding
Emphasizes that a company's external identity must match its internal culture and values, stating that his firm will not simply polish a brand's exterior.
Creative Writing
Consistently writes and publishes personal anecdotes in his "Magic Story" series, using storytelling to connect with his audience on a deeper, more personal level.

Media Appearances

Gijs has no verified media appearances

Work History

4-1998
Founder • Brand Identity • Brand Strategy • Brand Design • Brandbuilding • Branding at G2O Brand Builders
9-2021
Creative-artdirector at Fionora

Education

1997 - 1998
ISBW from NIMA - A
1994 - 1998
Grafisch Lyceum from Graphic Lyceum

More Information

Social Presence :

Prographics :

Exp : 27 Location : Veenendaal, Utrecht, Netherlands Job Level : Leadership Designation : Founder • Brand Identity • Brand Strategy • Brand Design • Brandbuilding • Branding at G2O Brand Builders
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Insights For Selling To Gijs

During A Call Or A Meeting

DO's

  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Highlight the competitive differentiation of your product

DONT's

  • Avoid repeating yourself or making generalizations
  • Don't try too hard to get friendly, let it happen with time
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gijs is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Gijs

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Gijs move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Gijs take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Gijs

Personality Compatibility


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