Giovanni Juarez Suarez in

Giovanni Juarez Suarez

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Director of Sales, Marketing and After Sales for VW Truck & Bus and MAN - Member of the BoM at Volkswagen Truck and Bus México
📍 Querétaro, Mexico

Giovanni Juarez Suarez is the Member of the Board for Sales, Marketing, and After Sales at Volkswagen Truck & Bus Mexico. With over 30 years in the automotive sector, including passenger cars and heavy trucks, he has extensive international experience from a four-year assignment in China. He holds an Executive MBA and a BS in Industrial Engineering.

Originally from Puebla, Mexico, Giovanni is a deeply experienced professional in the automotive world, having worked across three different segments of the industry: passenger cars, light commercial vehicles, and heavy trucks and buses. His colleagues and partners describe him as strategic, results-oriented, professional, and a persistent leader.

He has spent the vast majority of his 30-year career within the Volkswagen Group, starting in 1998.

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Experience
25 Years
Current Role
Director of Sales, Marketing and After Sales for VW Truck & Bus and MAN - Member of the BoM
Job Level
Mid-senior
Location
Querétaro, Mexico
Personality Overview

How Giovanni shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Giovanni cares about

Mexican Trucking Market
He frequently discusses the unique dynamics, commercial strategies, and future outlook for the heavy truck and bus industry specifically within Mexico.
After-Sales Strategy
A core part of his executive responsibilities, he emphasizes the critical importance of post-sale service and support to ensure customer operational success and loyalty.
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Career

Work history

3-2020
Director of Sales, Marketing and After Sales for VW Truck & Bus and MAN - Member of the BoM
Volkswagen Truck and Bus México
7-2016 - 6-2025
Consejero Directivo
Asociación Nacional de Productores de Autobuses, Camiones y Tractocamiones, A.C. (ANPACT)
8-2015 - 3-2020
Director VW Vehículos Comerciales
Volkswagen de Mexico
8-2011 - 7-2015
Director Business Development - Sales and Marketing
Volkswagen Group China
5-2007 - 7-2011
Director Network Development
Volkswagen de Mexico
In the press

Media appearances

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Education
2010 - 2011
Executive MBA
IESDE School of Management
1991 - 1995
BS Industrial Engineer
IBERO Puebla
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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