Graham McWhorter in

Graham McWhorter

Evaluator · DISC type DSC
President & COO at Data Decisions Group
📍 Raleigh-Durham-Chapel Hill Area, United States

Graham is a results-driven MarTech executive with over 20 years of experience transforming PE-backed businesses. As President and COO of Data Decisions Group, he leverages advanced analytics and AI to drive substantial revenue growth. He holds an MBA from Harvard Business School and a BA from Duke University.

Active in his Durham, North Carolina community, Graham is deeply involved in mentoring emerging leaders. His professional passion centers on building high-performing, trust-based teams and fostering a standout culture to drive operational excellence and achieve extraordinary results.

He authored a spotlight article for McKinsey on "Transaction-pricing excellence in chemicals, " showcasing his diverse strategic expertise beyond the marketing sector.

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Experience
19 Years
Current Role
President & COO
Job Level
Leadership
Location
Raleigh-Durham-Chapel Hill Area, United States
Personality Overview

How Graham shows up

Thorough Evaluator
Fast But Analytical
Quality Focused

They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Priorities

Topics Graham cares about

Data-Driven Marketing
His role at DDG and recent posts focus on using clean data, AI, and analytics to improve marketing performance and privacy-first personalization.
PE Value Creation
Previously co-led the commercial function at private equity firm American Securities, delivering over $100M in cumulative run-rate EBITDA through strategic enhancements.
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Career

Work history

8-2024
President & COO
Data Decisions Group
3-2023 - 12-2023
Chief Executive Officer, 3S Health
Three Ships
6-2017 - 3-2023
Director, Commercial Excellence
American Securities
9-2009 - 6-2017
Associate Partner
McKinsey & Company
6-2003 - 8-2007
Manager New Categories
The Home Depot, Inc.
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2007 - 2009
MBA
Harvard Business School
8-1999 - 5-2003
BA
Duke University
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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