Grant Taylor

Enigma
DISC Type : icd

Art Director at Workday

Scottsdale, Arizona, United States

Overview

Grant is a creative Art Director at Workday with over five years of experience in marketing and sales enablement from his tenure at Paradox. He focuses on developing impactful marketing materials that empower sales teams and enhance client engagement, leveraging his business degree from Baylor University.

Driven by a passion for creativity and continuous learning, Grant has recently earned several certifications in project leadership, communication, and emotional intelligence from Cornell University and Northwesterns Kellogg School of Management. He thrives on aligning marketing strategies with organizational goals to support team success.

After five years of growth at Paradox, he was part of its major acquisition by Workday, where he then transitioned into his current role as Art Director.

Personality Overview

Hard To Convince

Fast Follower

Friendly Yet Blunt

They are likely to ask many questions and look heavily for supporting proof as well as information.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are generally strong communicators and are not easy to convince.

Topics They Care About

Marketing Enablement
Spent over five years in various marketing and sales enablement roles at Paradox, creating materials to foster client and sales team success.
Creative Design
Currently an Art Director at Workday and previously a Marketing Enablement Designer, he is passionate about creating impactful marketing solutions.
Professional Development
Actively pursues new skills, recently obtaining certifications in sales, project leadership, and communication from Northwestern and Cornell.

Media Appearances

Grant has no verified media appearances

Work History

11-2025
Art Director at Workday
12-2024
Senior Marketing Enablement Designer at Paradox
3-2022 - 12-2024
Senior Marketing Enablement Specialist at Paradox
6-2020 - 3-2022
Sales Enablement Specialist, Marketing at Paradox
5-2019 - 4-2020
Marketing Associate at STRATA Trust Company

Education

2016 - 2020
Bachelor of Business Administration - BBA from Baylor University
6-2020 - 9-2020
Mastering Sales: A Toolkit for Success from Northwestern University - Kellogg School of Management

More Information

Social Presence :

Prographics :

Exp : 6 Location : Scottsdale, Arizona, United States Job Level : Mid-senior Designation : Art Director at Workday
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Insights For Selling To Grant

During A Call Or A Meeting

DO's

  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."
  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them
  • Build rapport slwly without rushing, it will come handy to handle hard questions later

DONT's

  • Avoid long presentations and just 'high-level' value proposition, dive into the details
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously. They are easily deterred

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Grant is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Grant

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Grant move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Grant take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Grant

Personality Compatibility


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