Grant Winns

Enigma
DISC Type : dic

Co-Founder, CEO at Yuna.io

San Francisco, California, United States

Overview

Grant Winns is a serial entrepreneur focused on pioneering AI for mental wellness as the Co-Founder and CEO of Yuna Health. His career includes founding the successful DTC apparel brand BYLT Basics and the pre-seed investment firm HyperOaks Capital. People often describe him as a brilliant and supportive force of nature.

He is passionate about making mental health support accessible, aiming to close the care gap with technology that provides instant, 24/7 support. He emphasizes creating solutions that are not only innovative but also have a tangible, positive emotional outcome for users, combining technical solutions with empathetic experiences.

A unique fact about Grant is that he has started eight companies and successfully sold four of them, showcasing his repeated success across different industries, from e-commerce to mental health tech.

Personality Overview

Persuasive & Assertive

Challenger

Friendly Yet Blunt

They are generally strong communicators and are not easy to convince.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are likely to ask many questions and look heavily for supporting proof as well as information.

Topics They Care About

AI in Mental Health
As the founder of Yuna, he is pioneering AI-driven mental health solutions to provide accessible, affordable, and 24/7 support, leveraging vocal analysis for a more empathetic user experience.
Entrepreneurial Resilience
Having founded eight companies and sold four, he often discusses the importance of "staying power" and navigating the mental health struggles that founders face.
DTC Brand Building
He has direct experience creating and scaling direct-to-consumer brands, most notably BYLT Basics, a successful apparel company he founded.

Media Appearances

Meet @grant_winns CEO of Yuna.io — a leader in Mental Health .... Featured in Instagram

See Now

Work History

1-2023
Co-Founder, CEO at Yuna.io
1-2022 - 7-2022
Head of Brand at Speechify
2-2020 - 8-2021
Founding, General Partner at HyperOaks Capital
1-2016 - 1-2019
Founder at BYLT Basics
10-2015 - 12-2018
Founder at Social Lashes

Education

2008 - 2010
International Business from University of Denver - Daniels College of Business

More Information

Social Presence :

Prographics :

Exp : 13 Location : San Francisco, California, United States Job Level : Leadership Designation : Co-Founder, CEO at Yuna.io
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Insights For Selling To Grant

During A Call Or A Meeting

DO's

  • Be prepared for a mix of questions and inquisitiveness, answer them in the tone in which they have been asked
  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming
  • Use a combination of data as well as stories for your pitch, a ppt might not be necessary

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t rely excessively on your relationship with them to win the deal even if you come to form one
  • Avoid making offhand commitments, understand the root of their concerns first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Grant is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Grant

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Grant move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Grant take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Grant

Personality Compatibility


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