Greg Foy

Inspirer
DISC Type : id

Creative Director at akt health communications

London, England, United Kingdom

Overview

Greg Foy is a Creative Director at akt health communications with extensive experience at top agencies like Atomic London and M&C Saatchi. He holds a Bachelor of Arts from Buckinghamshire New University. Colleagues describe his ideas as "inspiring" and his art direction as "spot on, " taking projects in bold, new directions.

His professional focus is on creating impactful work, from major public awareness campaigns to targeted health initiatives. He has a track record of leading projects that gain industry recognition, including being featured in the CreativeReview Annual and receiving Clio Award shortlists for his teams efforts.

Unique fact: Greg serves as a judge for the 2025 PM Society Awards, recognizing creative excellence in the pharmaceutical and healthcare communications industry.

Personality Overview

Achievment Oriented

Fast Adopter

Generous

They don’t mind taking a stand if they believe in something.  They respond well to objective pitches but also attach some value to relationships. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Creative Health Comms
As a Creative Director at akt health and a judge for the PM Society Awards, he is an expert in creating compelling advertising for the healthcare industry.
Public Awareness
He has led creative for major campaigns, including work for COP26 on climate change and a uterine cancer awareness initiative for minority communities in London.
Award-Winning Ideas
His work has been shortlisted for Clio Awards and featured in the CreativeReview Annual, showing a focus on high-quality, recognized creative.

Media Appearances

Greg has no verified media appearances

Work History

1-2024
Creative Director at akt health communications
1-2023 - 1-2024
Associate Creative Director at Atomic London
1-2021 - 1-2023
Associate Creative Director at Iris
1-2020 - 12-2020
Senior Art Director at M&C Saatchi London
9-2016 - 1-2020
Senior Art Director at LIDA / M&C Saatchi

Education

2004 - 2007
Bachelor of Arts (BA Hons) from Buckinghamshire New University

More Information

Social Presence :

Prographics :

Exp : 17 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Creative Director at akt health communications
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Insights For Selling To Greg

During A Call Or A Meeting

DO's

  • Refer to testimonials from well known people to highlight the value of your product
  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Acknowledge their status and position during the conversation

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don't be unorganized, be prepared for the pitch
  • Don’t keep repeating the same information, it could make them impatient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Greg is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Greg

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Greg move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Greg take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Greg

Personality Compatibility


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