Gustavo is a sales leader with over 20 years of experience in digital and programmatic media, currently spearheading LG Electronics new DOOH and Retail Media advertising service for the LATAM region. He holds an MBA from Insper and is described by colleagues as agile, dynamic, and dedicated.
His international experience, which includes a Graduate Diploma from the University of Sydney, gives him a broad perspective on global markets. Public posts show he is a fan of the TV series "Mad Men, " appreciating its depiction of the advertising world and negotiation tactics.
He is pioneering a brand-new advertising service for a global technology giant, LG, across the entire Latin American market, a significant and challenging undertaking.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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