Gwendolyn (Elfers) Guerra

Evaluator
DISC Type : dcs

Director Of Operations at Paragon Legal

San Francisco, California, United States

Overview

Gwendolyn has no verified overview

Personality Overview

Hard To Convince

Quality Focused

Thorough Evaluator

They are not very likely to become strong advocates of your product or service  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Gwendolyn has no verified topics they care about

Media Appearances

Gwendolyn has no verified media appearances

Work History

6-2022
Director Of Operations at Paragon Legal
1-2021 - 6-2022
Senior Operations Manager at Paragon Legal
6-2013 - 1-2021
Operations Manager at Paragon Legal
2-2008 - 5-2013
Director, Accounting and Human Resources at Cartelligent
2-2006 - 1-2008
Accounting Manager at Cartelligent

Education

1991 - 1994
BA from University of California, Davis
1992 - 1993
French & International Politics from Sciences Po Lyon

More Information

Social Presence :

Prographics :

Exp : 29 Location : San Francisco, California, United States Job Level : Mid-senior Designation : Director Of Operations at Paragon Legal
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Insights For Selling To Gwendolyn

During A Call Or A Meeting

DO's

  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid making strong statements, instead invite them to agree with you by asking them questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gwendolyn is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Gwendolyn

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Gwendolyn move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Gwendolyn take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Gwendolyn

Personality Compatibility


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