Hans Kaufmann

Energizer
DISC Type : I

Head of Product | Co-Founder at Adema AI - Real Estate Intelligence

Mössingen, Baden-Württemberg, Germany

Overview

Hans Kaufmann is the Co-Founder and Head of Product at SH Proptech and Adema AI, where he develops AI-driven real estate intelligence tools. He combines his MSc in Economics and Management from institutions like Nova SBE and CEMS with a background in software engineering and strategic consulting to lead data architecture and analytics R&D.

Driven by a passion for user-centric solutions, Hans pivoted from management consulting to become a self-taught UI/UX designer. This interest in digital product development led him to co-found an app development studio, where he focused on design and project management before launching his current Proptech ventures.

Unique fact: He specializes in turning complex, messy real-world data into simple, intuitive, and actionable software for the property industry.

Personality Overview

Relationship Oriented

Imaginative

Big Picture Person

They excel at seeing the bigger picture, and the long-term impact of their decisions.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are naturally enthusiastic, so take their promise with a pinch of salt.

Topics They Care About

AI in Proptech
As the co-founder of Adema AI, he is focused on building AI-powered platforms to make property development and investment decisions faster and data-led.
Scalable Software Design
He specializes in converting complex development workflows into scalable, intuitive software, drawing on his background as a self-taught UI/UX designer.
Behavioural Economics
This was a key focus during his international management studies, informing his approach to user behavior modeling and product design.

Media Appearances

Hans has no verified media appearances

Work History

3-2025
Head of Product | Co-Founder at Adema AI - Real Estate Intelligence
2-2024
Head of Product | Co-Founder at SH Proptech Limited

Education

9-2013 - 12-2015
CEMS MIM from CEMS - The Global Alliance in Management Education
9-2013 - 12-2015
Master of Science - MS from Nova School of Business and Economics

More Information

Social Presence :

Prographics :

Exp : 1 Location : Mössingen, Baden-Württemberg, Germany Job Level : Leadership Designation : Head of Product | Co-Founder at Adema AI - Real Estate Intelligence
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Insights For Selling To Hans

During A Call Or A Meeting

DO's

  • Do some small talk, ask them how things are going on their side
  • Talk about their team and how your product will help them do things better and easier
  • Use phrases like ‘people will love’, ‘massive impact’ etc.

DONT's

  • Don’t be excessively objective, be a storyteller
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid overloading them with too much detail

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Hans is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Hans

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Hans move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Hans take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Hans

Personality Compatibility


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