Heather Addicott

Commander
DISC Type : D

Account Director at Logan Sports Marketing

London, England, United Kingdom

Overview

Heather has no verified overview

Personality Overview

Impact-Driven

Risk-Taker

Very Quick

More than the product, they care about the effectiveness of the product.  They are very proud of what they do. They are not focused on building rapport and relationships.

Topics They Care About

Heather has no verified topics they care about

Media Appearances

Heather has no verified media appearances

Work History

2-2024
Account Director at Logan Sports Marketing
9-2022 - 2-2024
Senior Special Events Manager at Alzheimer's Society
9-2021 - 10-2022
Head of Events and Engagement at Borne
6-2019 - 9-2021
Events Producer at Borne
3-2018 - 6-2019
Event Marketing Manager at Fireball Ltd

Education

2009 - 2012
BA Hons from Bangor University
2006 - 2008
High School from Calday Grange Grammar School

More Information

Social Presence :

Prographics :

Exp : 8 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Account Director at Logan Sports Marketing
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Insights For Selling To Heather

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • Make sure that you circle back fast on any action items, it wins their trust
  • Help them weigh the risks by sharing objective proof points without becoming too analytical

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Don’t be in a rush to invite them for a social meet and greet

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Heather is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Heather

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Heather move?

  • They can take decisions very fast if you manage to convince them.
  • Can Heather take some risk or not?

  • The risks don’t matter much to them.

You And Heather

Personality Compatibility


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