Heather Blackwell
Login to view DISC.Heather Blackwell is a results-driven marketing leader with 12 years of B2B SaaS experience. As Director of Member Marketing & Engagement at WebPT, she excels at mapping complex customer journeys to improve retention and grow LTV. Colleagues praise her as a brilliant leader who enables effective cross-departmental collaboration.
Described by peers as having a great sense of humor and an infectious positive attitude, Heather is a joy to work with. She has a deep appreciation for the passion and drive of bootstrapped founders, drawing inspiration from their unique operational wavelength outside of her primary B2B SaaS world.
Despite her extensive career in established B2B SaaS companies, she has gained a "second education" from observing and learning from bootstrapped businesses.
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