Heather Jacobson

Questioner
DISC Type : c

Sales Enablement Director, VP at Old National Bank

Madison, Wisconsin, United States

Overview

Heather has no verified overview

Personality Overview

Price-Sensitive

Value Seeker

Not Easily Convinced

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Heather has no verified topics they care about

Media Appearances

Heather has no verified media appearances

Work History

2-2024
Sales Enablement Director, VP at Old National Bank
7-2022 - 2-2024
VP-Community Banking Sales Support Director at Old National Bank
9-2016 - 7-2022
Vice President, Retail Sales Partner at Old National Bank
8-2013 - 9-2016
Vice President - Sales and Service Manager at AnchorBank, a division of Old National Bank
2-2013 - 8-2013
Investment Associate at Anchor Investment Services

Education

2003 - 2008
Bachelor's of Science from Edgewood University

More Information

Social Presence :

Prographics :

Exp : 21 Location : Madison, Wisconsin, United States Job Level : Senior Designation : Sales Enablement Director, VP at Old National Bank
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Insights For Selling To Heather

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Back up any claims with data and numbers
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Heather is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Heather

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Heather move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Heather take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Heather

Personality Compatibility


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