Heather Jones

Pioneer
DISC Type : dis

Public Relations and Influencer Marketing at Heather Jones Consulting

Beaverton, Oregon, United States

Overview

Heather Jones is a public relations and influencer marketing consultant with over 25 years of experience. Specializing in strategy for emerging consumer brands, she is a Santa Clara University alumna. Colleagues and clients often describe her as whip-smart, dedicated, enthusiastic, and a true strategist, known for turning creative work into PR-worthy stories.

Outside of her consulting work, Heather is passionate about community causes and supporting non-profits. She actively promotes organizations like Dress for Success Oregon, highlighting their work in womens empowerment and using her network to help them find creative talent. Her recent activities show a dedication to projects with a positive community impact.

She received an honorable mention for "Best Pitch of the Year 2020. "

Personality Overview

Decisive But Friendly

Dynamic But Sincere

Driven But Considerate

They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed  They have the unique ability to win both love and respect from their team (or outsiders) If they are convinced, they can become very strong champions for your product

Topics They Care About

Emerging Brand Strategy
Her consulting practice is specifically designed to provide right-sized PR and influencer strategies for emerging brands in the food, beverage, hospitality, and wellness sectors.
Women's Empowerment
She actively works with and promotes organizations like Dress for Success Oregon, championing their evolution into women-centered programs that provide holistic support.
Influencer Marketing
A core part of her expertise involves creating creator partnerships and coaching content talent on personal brand growth, having previously led talent strategy at an influencer agency.

Media Appearances

Heather has no verified media appearances

Work History

10-2023
Public Relations and Influencer Marketing at Heather Jones Consulting
11-2022 - 9-2023
Director of Public Relations and Influencer Marketing at Fort West
10-2021 - 10-2022
Director of Talent + Strategy at CookIt Media
1-2003 - 9-2021
Public Relations and Influencer Marketing at Heather Jones Consulting

Education

BA from Santa Clara University

More Information

Social Presence :

Prographics :

Exp : 22 Location : Beaverton, Oregon, United States Job Level : N/A Designation : Public Relations and Influencer Marketing at Heather Jones Consulting
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Insights For Selling To Heather

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but nurture the relationship too
  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it
  • Ask them for a lunch or coffee once some rapport has been established

DONT's

  • Don't lean very heavily into providing too much information, sharing whitepapers etc.
  • Don’t be very informal during the early interactions even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Heather is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Heather

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Heather move?

  • They are generally fast movers and can take quick decisions
  • Can Heather take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Heather

Personality Compatibility


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