Heather Lockavitch

Enthusiast
DISC Type : i

SVP, Enterprise Marketing - Operations Director at Citizens Bank

Dedham, Massachusetts, United States

Overview

Heather has no verified overview

Personality Overview

Optimistic

Consensus Focused

Non-Confrontational

They prefer to build relationships rather than staying totally transactional.  They tend to be agreeable by nature, so take their promises with a pinch of salt.
 Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Heather has no verified topics they care about

Media Appearances

Heather has no verified media appearances

Work History

1-2020
SVP, Enterprise Marketing - Operations Director at Citizens Bank
7-2016 - 1-2020
SVP - Head of Consumer Lending Product Marketing Strategy at Citizens Bank
1-2012 - 7-2016
Retail Segment Marketing Manager at Citizens Bank
1-2010 - 12-2011
Head of Sales Development - Consumer & Business Banking at Citizens Bank
1-2008 - 12-2009
Director of Sales & Market Administration for In-Store at Citizens Bank

Education

1985 - 1989
Bachelor of Arts (BA) from Stonehill College

More Information

Social Presence :

Prographics :

Exp : 36 Location : Dedham, Massachusetts, United States Job Level : Leadership Designation : SVP, Enterprise Marketing - Operations Director at Citizens Bank
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Insights For Selling To Heather

During A Call Or A Meeting

DO's

  • Compliment them about their personality if you get a chance
  • Maintain high, positive energy and convey confidence
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don't be critical or challenge them openly, they can react defensively
  • Don’t be excessively objective, be like a storyteller with them
  • Avoid overloading them with too much information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Heather is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Heather

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Heather move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Heather take some risk or not?

  • They can take some low-probability risks if needed.

You And Heather

Personality Compatibility


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