Heather Vu

Observer
DISC Type : ic

Director, Accessories Product Marketing and Strategy at General Motors

United States

Overview

Heather has no verified overview

Personality Overview

Curious

Value Driven

Example Seeker

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They often ask many questions and rely heavily on information and documentation. They are generally good communicators and can be hard to convince.

Topics They Care About

Heather has no verified topics they care about

Media Appearances

Heather has no verified media appearances

Work History

2-2024
Director, Accessories Product Marketing and Strategy at General Motors
1-2021 - 1-2024
Director, BrightDrop Product Marketing and Business Stand-Up at General Motors
7-2020 - 12-2020
Director, Battery Electric Trucks Product Marketing at General Motors
10-2018 - 6-2020
Various Roles in Product Marketing at General Motors
2014 - 9-2018
Various Roles in GM Fleet Operations at General Motors

Education

Master of Business Administration (M.B.A.) from Cornell Johnson Graduate School of Management
Bachelor's Degree from Babson College

More Information

Social Presence :

Prographics :

Exp : 11 Location : United States Job Level : Mid-senior Designation : Director, Accessories Product Marketing and Strategy at General Motors
URL has been copied!

Insights For Selling To Heather

During A Call Or A Meeting

DO's

  • Ask them questions to understand their needs better while staying affable
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Focus on immediate action-items rather than the larger goals

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Heather is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Heather

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Heather move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Heather take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Heather

Personality Compatibility


Other General Motors Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.