Hedy Rose Kraft

Questioner
DISC Type : c

Senior Vice President of Sales at TRULEO

New Orleans, Louisiana, United States

Overview

Hedy Rose Kraft is the Senior Vice President of Sales at TRULEO, leveraging her engineering background from Tulane University and the University of Mississippi to lead consultative sales. With nearly a decade in public safety technology, she specializes in introducing AI-driven solutions to law enforcement agencies.

Outside of her tech career, Hedy is an entrepreneur in her native New Orleans. She founded Kraft Management LLC, focusing on residential and commercial renovations, and previously owned and operated the citys first Mayweather Boxing + Fitness franchise, reflecting her passion for design and fitness.

Her family has a history in boxing and gym ownership, which inspired her own venture in the fitness industry.

Personality Overview

Value Seeker

Not Easily Convinced

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They are more likely than others to negotiate on pricing and terms. They prefer to do thorough analysis of any situation.

Topics They Care About

Public Safety Tech
Her career has centered on providing cloud-based technology and SaaS solutions to state, local, and federal law enforcement at companies like TRULEO and Axon.
AI for Law Enforcement
Her current role at TRULEO focuses on championing "agentic AI" to help agencies maximize efficiency, uphold integrity, and manage multi-jurisdictional data.
Entrepreneurship
She has founded and owned multiple businesses, including Kraft Management LLC for renovations and a Mayweather Boxing + Fitness franchise in New Orleans.

Media Appearances

Hedy has no verified media appearances

Work History

10-2025
Senior Vice President of Sales at TRULEO
10-2021 - 1-2025
Business Owner at Mayweather Boxing + Fitness
1-2021 - 10-2025
Strategic Account Executive SaaS Solutions (SR) at Axon
7-2020
Owner, Dream | Design | Build at Kraft Management LLC
1-2017 - 1-2021
Outside SaaS Sales, SE U.S. at Emergency Reporting by ESO

Education

Master of Science (M.S.) from Tulane University
B.S.M.E. from University of Mississippi

More Information

Social Presence :

Prographics :

Exp : 11 Location : New Orleans, Louisiana, United States Job Level : Leadership Designation : Senior Vice President of Sales at TRULEO
URL has been copied!

Insights For Selling To Hedy Rose

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Tell them that you will come back if you don’t have a good answer for a question
  • Share as much information as possible regarding your product

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Hedy Rose is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Hedy Rose

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Hedy Rose move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Hedy Rose take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Hedy Rose

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.