Henrik Pedersen

Commander
DISC Type : D

Chief Executive Officer at Adler & Allan

Harrogate, England, United Kingdom

Overview

Henrik Pedersen is the Chief Executive Officer of Adler & Allan, an environmental services group. With a background in international business across Europe and Asia, he focuses on strategic growth. People who have worked with him describe him as a focused, collaborative, and sharp leader with strong analytical skills.

Henrik has a demonstrated passion for supporting the armed forces community, going beyond his core professional duties. His previous career chapter was centered on strategy development for clients in Asian markets, indicating a deep familiarity and interest in international business cultures.

He proudly led Adler & Allan to achieve the Gold Award in the Defence Employer Recognition Scheme for supporting military personnel.

Personality Overview

Risk-Taker

Very Quick

Strong-Willed

They put a lot of effort into ensuring personal success.  They do not care very much about building rapport or relationships. They like to stay in control of the negotiation or defining of the terms.

Topics They Care About

Strategic Acquisitions
He frequently announces acquisitions, like those of Ecosupport and E&E Group, as key milestones in the company's ambitious growth strategy.
Environmental Services
As CEO, he leads his company's mission to protect the environment, manage pollution, and help clients achieve sustainability and climate resilience.
Supporting Veterans
He publicly celebrates his company's commitment to the armed forces community, highlighted by receiving the Gold Award from the Defence Employer Recognition Scheme.

Media Appearances

Henrik has no verified media appearances

Work History

1-2022
Chief Executive Officer at Adler & Allan
3-2021 - 1-2022
Group Managing Director at Adler & Allan
6-2020 - 3-2021
Group Commercial Director at Adler & Allan
1-2009 - 4-2014
Managing Director at ProAsia Consulting
8-2010 - 3-2014
Board Member at iMAXX SERVICES PLUS SDN BHD

Education

2007 - 2007
Fantree Leadership Program from INSEAD
2000 - 2000
International Executive Programme from INSEAD

More Information

Social Presence :

Prographics :

Exp : 10 Location : Harrogate, England, United Kingdom Job Level : Leadership Designation : Chief Executive Officer at Adler & Allan
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Insights For Selling To Henrik

During A Call Or A Meeting

DO's

  • Refer to testimonials from well-known industry leaders
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.

DONT's

  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Don't try too hard to forge relationships with them
  • Don’t be in a rush to invite them for a social meet and greet

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Henrik is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Henrik

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Henrik move?

  • If convinced, they can reach decisions quite fast.
  • Can Henrik take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Henrik

Personality Compatibility


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