Hiley Olsen

Enigma
DISC Type : icd

Experience Strategy Leader at Slalom

Greater Seattle Area, United States

Overview

Hiley Olsen is an Experience Strategy Leader with over 15 years of experience developing digital products for global brands like Amazon, Starbucks, and Microsoft. She specializes in creating user experiences that drive engagement and revenue. Colleagues describe her as creative, compassionate, and collaborative.

Outside of her primary roles, Hiley is deeply committed to continuous learning, having recently completed a multi-year Master of Science program in Human Factors in Information Design. She actively applies her academic learnings, even running usability studies for her graduate projects.

Unique Fact: After a decade at Amazon, including time in its concept lab, she went back to school to earn a specialized masters degree.

Personality Overview

Fast Follower

Persuasive & Assertive

Friendly Yet Blunt

They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are likely to ask many questions and look heavily for supporting proof as well as information. They are generally strong communicators and are not easy to convince.

Topics They Care About

Experience Strategy
Her core professional focus, leading experience strategy at Slalom after a decade of shaping user experiences at Amazon.
Human-Centered Design
Recently earned an MS in Human Factors in Information Design and holds a certification in Service Design, showing a deep commitment to the field.
Generative Research
While at Amazon's concept lab, she conducted research on emerging technologies and customer behavior to identify unmet needs and inspire innovation.

Media Appearances

Hiley has no verified media appearances

Work History

7-2021
Experience Strategy Leader at Slalom
10-2020 - 7-2021
Principal UX Product Manager, Shopping Design at Amazon
4-2017 - 10-2020
Sr UX Product Manager, Shopping Design at Amazon
4-2015 - 4-2017
Sr UX Product Manager, Consumables at Amazon
4-2009 - 4-2011
Account Manager at Green Rubino, formerly Parker LePla

Education

1-2021 - 5-2024
Master of Science - MS from Bentley University - McCallum Graduate School of Business
BA in Business Administration from Western Washington University

More Information

Social Presence :

Prographics :

Exp : 15 Location : Greater Seattle Area, United States Job Level : Mid-senior Designation : Experience Strategy Leader at Slalom
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Insights For Selling To Hiley

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.
  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them
  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid long presentations and just 'high-level' value proposition, dive into the details
  • Don’t rely excessively on your relationship with them to win the deal even if you come to form one

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Hiley is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Hiley

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Hiley move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Hiley take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Hiley

Personality Compatibility


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