Holly Roland in

Holly Roland

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Strategic Go To Market and Marketing Consultant at Rebel GTM
📍 San Francisco Bay Area, United States

Holly Roland is a go-to-market executive and the founder of Rebel GTM, with a background at SAP and Oracle. Specializing in B2B tech, she is an instructor at Stanford Continuing Studies and an alumna of Santa Clara University. Colleagues describe her as a creative and cerebral leader.

She was named one of the "100 Most Influential People in Finance" by Treasury & Risk Magazine.

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Experience
8 Years
Current Role
Strategic Go To Market and Marketing Consultant
Job Level
Middle
Location
San Francisco Bay Area, United States
Personality Overview

How Holly shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Holly cares about

AI Go-to-Market
Teaches "AI for GTM" at Stanford and actively discusses Generative Engine Optimization (GEO) as the next major trend for B2B companies.
B2B Tech Growth
As the founder of Rebel GTM, she has a documented track record of achieving 2-3X growth for her B2B technology clients within 6-12 months.
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Career

Work history

1-2018
Strategic Go To Market and Marketing Consultant
Rebel GTM
4-2025
Instructor - AI for GTM
Rebel GTM
7-2025
Instructor, Stanford Continuing Studies
Stanford Continuing Studies
9-2025
Member, Silicon Valley Chapter
Women Presidents Organization
Advisory Partner
Cota Capital
In the press

Media appearances

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Education
Education details unavailable
Santa Clara University Leavey School of Business
BSC
Santa Clara University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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