Horatio Porter

Researcher
DISC Type : Cs

Board Member at Municipal Securities Rulemaking Board

Dallas-Fort Worth Metroplex, United States

Overview

Horatio Porter is an award-winning finance executive serving as the Chief Financial Officer for the North Texas Tollway Authority. He manages a multi-billion dollar debt portfolio and also serves on the board of the Municipal Securities Rulemaking Board (MSRB). He earned his MBA from Texas Christian University.

Outside of his primary financial roles, Horatio is committed to community and educational institutions. He serves on the board of the Fort Worth Museum of Science and History and actively participates in events at his alma mater, TCU, celebrating excellence and achievement.

He was recognized by the Dallas Business Journal as a 2023 CFO of the Year Honoree.

Personality Overview

Detail Oriented

Process Focused

Soft Communicator

They are thorough and always follow a systematic approach.  They do not like taking risks at all and go for proven options in the end. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

Public Infrastructure
As CFO of a major tollway authority, he is deeply involved in the financing and development of large-scale transportation projects in North Texas.
Municipal Finance
His experience includes being CFO for the City of Fort Worth and his current board membership at the Municipal Securities Rulemaking Board (MSRB).
Community Engagement
Demonstrates a commitment to local institutions through his board service at the Fort Worth Museum of Science and History.

Media Appearances

MSRB Elects New Board Leadership and Announces New Members for FY 2023 at Quarterly Meeting. Featured in Municipal Securities Rulemaking Board (MSRB) Press Release

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Horatio Porter - Municipal Securities Rulemaking Board | MSRB. Featured in Municipal Securities Rulemaking Board (MSRB) Official Website

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MSRB Announces FY 2024 Board Leadership and New Members. Featured in Municipal Securities Rulemaking Board (MSRB) Press Release

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Work History

10-2022
Board Member at Municipal Securities Rulemaking Board
5-2013
Chief Financial Officer at North Texas Tollway Authority
2009 - 2013
Chief Financial Officer at City of Fort Worth
2006 - 2009
Assistant Vice President at GM Financial

Education

1992 - 1994
Master of Business Administration (M.B.A.) from Texas Christian University
1988 - 1992
Bachelor of Business Administration (B.B.A.) from Texas Christian University

More Information

Social Presence :

Prographics :

Exp : 20 Location : Dallas-Fort Worth Metroplex, United States Job Level : Leadership Designation : Board Member at Municipal Securities Rulemaking Board
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Insights For Selling To Horatio

During A Call Or A Meeting

DO's

  • Use phrases like 'results based on data', 'measurable proof', 'X% growth' etc.
  • Preferably use email to follow up with them instead of phone or Linkedin, engage by asking question or opinions
  • Share whitepapers or case studies that showcase measurable results instead of just telling customer stories

DONT's

  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Avoid emotional and informal language, stay objective and to the point instead
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Horatio is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Horatio

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Horatio move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Horatio take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Horatio

Personality Compatibility


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