Huda Buhumaid

Critic
DISC Type : C

Chief Marketing Officer at Dubai Holding

United Arab Emirates

Overview

Huda Buhumaid is the Chief Marketing Officer at Dubai Holding, where she leads branding, corporate communications, and sustainability strategy. With a Masters in Organizational Excellence from the University of Bradford, she has been instrumental in launching numerous award-winning strategic projects and brand identities for major UAE entities since joining the group in 2006.

She is a prominent figure in the UAEs business community, actively driving the gender equality agenda and contributing to national development. Her public engagements and board memberships reflect a deep commitment to community and womens empowerment, particularly through her role at the Dubai Womens Establishment.

Unique fact: Huda serves on multiple influential boards, including the Higher Colleges of Technology, the Dubai Womens Establishment, and is a member of the Advisory Board of Meta Middle East.

Personality Overview

Information Seeker

Critic

Objective Thinker

They don’t appreciate bells and whistles unless backed by data.  They are quite likely to negotiate on pricing or other key terms. They like to do things independently and don’t look for support from others.

Topics They Care About

Corporate Branding
Leads the branding and marketing functions for Dubai Holding and has successfully developed and launched new brand identities for numerous high-profile companies like NASDAQ Dubai.
Women's Empowerment
Serves as a board member for the Dubai Women Establishment and actively promotes the gender equality agenda within her organization and through public platforms like Emirati Women's Day.
Sustainability Strategy
As Chief Impact Officer, she leads the implementation of Dubai Holding's sustainability strategy by integrating sustainable business practices across its diverse operations.

Media Appearances

Huda Buhumaid, Dubai Holding / Chief Marketing Officer - Webit Festival Europe 2020. Featured in Webit Festival Europe

See Now

Work History

1-2010
Chief Marketing Officer at Dubai Holding
10-2006 - 12-2009
Managing Director Marketing & Communications at Dubai Group
1998 - 2002
Assistante Vice President at Citibank, UAE
1995 - 1998
Marketing Manager at Citibank, UAE

Education

2012 - 2014
Executive Leadership Programme from INSEAD
2004 - 2006
MA Organizational Excellence - with Honours from University of Bradford

More Information

Social Presence :

Prographics :

Exp : 27 Location : United Arab Emirates Job Level : Leadership Designation : Chief Marketing Officer at Dubai Holding
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Insights For Selling To Huda

During A Call Or A Meeting

DO's

  • Be formal and objective, they will appreciate it more
  • Be ready for penetrating questions and critical examination of your pitch
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Don’t try too hard to build a relationship with them
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Do not use very emotional or colorful language

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Huda is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Huda

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Huda move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Huda take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Huda

Personality Compatibility


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