Ian Borthwick

Enthusiast
DISC Type : i

Founder at Leveraged Media

New York, New York, United States

Overview

Ian has no verified overview

Personality Overview

Optimistic

Amiable & Agreeable

Story Driven

They tend to be agreeable by nature, so take their promises with a pinch of salt.
  Unlike D or C types, they are convinced more by stories and testimonials. They prefer to build relationships rather than staying totally transactional.

Topics They Care About

Ian has no verified topics they care about

Media Appearances

Ian has no verified media appearances

Work History

3-2023
Founder at Leveraged Media
3-2022 - 4-2023
Vice President, Influencer Marketing at SeatGeek
4-2020 - 3-2022
Senior Director, Influencer Channels (Social Media/Audio) at SeatGeek
1-2019 - 4-2020
Director, Influencer Channels (Social Media/Audio) at SeatGeek
11-2017 - 1-2019
Senior Marketing Strategy Manager at SeatGeek

Education

2008 - 2012
Bachelor of Arts from Colby College

More Information

Social Presence :

Prographics :

Exp : 13 Location : New York, New York, United States Job Level : Leadership Designation : Founder at Leveraged Media
URL has been copied!

Insights For Selling To Ian

During A Call Or A Meeting

DO's

  • Ask them how their day is going or exchange some other pleasantries
  • Compliment them about their personality if you get a chance
  • Refer to interesting customer testimonials and stress on great customer experience

DONT's

  • Don't be critical or challenge them openly, they can react defensively
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t ask too many questions in one go, weave them into the flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ian is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Ian

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Ian move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Ian take some risk or not?

  • They can take some low-probability risks if needed.

You And Ian

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.