Ian Cross in

Ian Cross

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Owner at Eyes Wide Open Marketing
📍 Andover, Massachusetts, United States

Ian Cross is a Professor and the Director of the Center for Marketing Technology at Bentley University. He is an expert in go-to-market strategy and digital marketing, with prior experience as a Director at IBM. He is a frequent keynote speaker and a recognized thought leader in his field.

He shows a deep passion for teaching and mentorship, often expressing how his students inspire his work. Ian actively celebrates his colleagues and students successes and shares warm holiday messages with his professional network, highlighting a personable and engaging demeanor.

Ian is a winner of the prestigious Innovation in Teaching award at Bentley University for his work on an immersive educational experience.

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Experience
3 Years
Current Role
Owner
Job Level
Mid-senior
Location
Andover, Massachusetts, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Ian cares about

Marketing Technology
As the Director of the Center for Marketing Technology, he is at the forefront of connecting academic research with practical industry applications and emerging digital tools.
Innovative Teaching
He won an award for his creative and impactful "Made in Italy" educational program, showing a commitment to new and immersive teaching methods.
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Career

Work history

Owner
Eyes Wide Open Marketing
Director
Center for Marketing Technology, Bentley College
Director, Center for Marketing Technology
Center for Marketing Technology, Bentley College
10-2001
Professor
Center for Marketing Technology, Bentley College
1-2004 - 1-2005
Director, Workstations Products
IBM
In the press

Media appearances

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Education

Ian has no verified education history

Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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