Ian Westbrook

Trailblazer
DISC Type : ID

Senior Journalist at BBC Football Habit Team

London, England, United Kingdom

Overview

Ian has no verified overview

Personality Overview

Values Relationships

Persuasive

Achievement-Oriented

They are more likely to accept new and exciting technologies.  They prefer to ensure that they are in control of the situation. If they come to believe in your value proposition, they will be your champion.

Topics They Care About

Ian has no verified topics they care about

Media Appearances

Ian has no verified media appearances

Work History

10-2025
Senior Journalist at BBC Football Habit Team
9-2025
Senior Journalist at BBC England News and Sport
7-2025
Freelance Sub-editor at The Times
5-2025
Freelance Journalist at Training Ground Guru
7-2022
Brentford FC fan writer at BBC Sport

Education

1976 - 1982
Education details unavailable from City of London School
1970 - 1976
Education details unavailable from Staines Preparatory School

More Information

Social Presence :

Prographics :

Exp : 3 Location : London, England, United Kingdom Job Level : N/A Designation : Senior Journalist at BBC Football Habit Team
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Insights For Selling To Ian

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but nurture the relationship too
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Display high self-confidence and expect them to have a strong personality.

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Do not look like someone who doesn’t know what they are talking about
  • Don’t force involvement of other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ian is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Ian

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Ian move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Ian take some risk or not?

  • If necessary, they will be ready to take risks.

You And Ian

Personality Compatibility


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