Idalia Luz Martínez García in

Idalia Luz Martínez García

Critic · DISC type C
Digital and Direct Marketing Sr. Manager at AIG
📍 México, Mexico

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
26 Years
Current Role
Digital and Direct Marketing Sr. Manager
Location
México, Mexico
Personality Overview

How Idalia shows up

ROI Driven
Negotiator
Critic

They don’t appreciate bells and whistles unless backed by data. They choose to analyze logically and value facts to emotions. They are quite likely to negotiate on pricing or other key terms.

Priorities

Topics Idalia cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

9-2021 - 3-2026
Digital and Direct Marketing Sr. Manager
AIG
8-2014 - 8-2021
Sr. Account Manager
AXA Partners
8-2006 - 8-2013
Marketing & Communications Manager
Seguros BNP Paribas Cardif
3-2005 - 7-2006
Commercial Strategy Manager
Seguros Banamex Citigroup
5-1998 - 3-2005
Advertising Coordinator
Seguros Monterrey New York Life
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
1992 - 1996
Lic. Ciencias de la Comunicación
Universidad Nuevo Mundo, A.C.
1996 - 1996
Diplomado en Mercadotecnia
Tecnológico de Monterrey
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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