Igor Karelin

Researcher
DISC Type : Cs

CEO and Founder of Metal Market at Metal Market

Gurugram, Haryana, India

Overview

Igor Karelin is a seasoned leader with a unique background spanning IT and business development. He transitioned from roles at Mars and Severstal to founding Metal Market and co-founding Platferrum. ru, creating online steel marketplaces for international markets. He holds a PhD from Peter the Great St. Petersburg Polytechnic University.

Igor is passionate about entrepreneurship and building businesses from the ground up. He takes great pride in his team at Metal Market, viewing them as family and celebrating their collective success in growing the company.

Unique fact: He holds government grants for his scientific research in performance and availability analysis and has published on highly technical topics like harmonic wave frequency estimation.

Personality Overview

Detail Oriented

ROI Seeker

Process Focused

They are always well-planned and adopt a systematic approach.  They do not like taking risks at all and go for proven options in the end. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Steel Marketplace
Founder of Metal Market and co-founder of Platferrum. ru, focused on creating transparent online platforms for construction and steel materials in Russia, India, and the UAE.
Supply Chain Digitalization
A frequent speaker at industry conferences, he advocates for moving the conservative steel industry towards a future enabled by e-commerce and AI.
International Business
He is actively expanding his business, Metal Market, into India and the UAE, seeing India as a major manufacturing hub and a growing consumer of raw materials.

Media Appearances

Igor has no verified media appearances

Work History

4-2023
CEO and Founder of Metal Market at Metal Market
5-2022 - 4-2023
Co-Founder and CBDO at Platferrum
5-2022 - 4-2023
Head of New Business Development at Severstal
11-2019 - 5-2022
Head of Client Services for SMB - Sales at Severstal
7-2017 - 10-2019
Deputy Director Information Technology at Utkonos

Education

2010 - 2013
Doctor of Philosophy (PhD) from Peter the Great St.Petersburg Polytechnic University
2004 - 2010
Master of Science (MS) from Peter the Great St.Petersburg Polytechnic University

More Information

Social Presence :

Prographics :

Exp : 10 Location : Gurugram, Haryana, India Job Level : Leadership Designation : CEO and Founder of Metal Market at Metal Market
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Insights For Selling To Igor

During A Call Or A Meeting

DO's

  • Preferably use email to follow up with them instead of phone or Linkedin, engage by asking question or opinions
  • Actively address their concerns around change, risk, and acceptance by users
  • Use a presentation with information before getting into a live product walkthrough

DONT's

  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Give it some time before you try to build rapport and a relationship, it doesn't come to them naturally
  • Avoid emotional and informal language, stay objective and to the point instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Igor is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Igor

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Igor move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Igor take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Igor

Personality Compatibility


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