Irene Cabrera

Questioner
DISC Type : c

National Sales Director at Cintas

Charlotte, North Carolina, United States

Overview

Irene is a National Sales Director at Cintas with a proven record of exceeding goals and leading high-performing teams. Described as an "excellent coach, " she has a background in training and development, helping both new and struggling sales professionals succeed. Her expertise lies within the First Aid and Safety division.

She is a prominent advocate for diversity and inclusion, serving as the 2023 President of the LGBTQ+ Partner Business Resource Group at Cintas. This role highlights her commitment to fostering an equitable and supportive corporate environment for all employees within a Fortune 500 company.

Irene is a five-time recipient of the Cintas Presidents Club award, including achieving the prestigious Diamond Level.

Personality Overview

Price-Sensitive

Value Seeker

Not Easily Convinced

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Sales Coaching
Her previous role focused on training and development, and a key recommendation highlights her skill as an "excellent coach" for sales professionals.
Diversity & Inclusion
Demonstrates strong commitment through her leadership role as the 2023 President of the LGBTQ+ Partner Business Resource Group at Cintas.
Leadership Development
Progressed from Field Sales Director to National Sales Director and actively posts about developing "rising stars" on her team.

Media Appearances

Irene has no verified media appearances

Work History

6-2024
National Sales Director at Cintas
3-2019 - 6-2024
Field Sales Director - West at Cintas
11-2018 - 3-2019
Senior Sales Manager - Training and Development at Cintas

Education

Education details unavailable from -

More Information

Social Presence :

Prographics :

Exp : 7 Location : Charlotte, North Carolina, United States Job Level : Mid-senior Designation : National Sales Director at Cintas
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Insights For Selling To Irene

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • If you have a lower priced product compared to the competition, call out the same
  • Share as much information as possible regarding your product

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Irene is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Irene

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Irene move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Irene take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Irene

Personality Compatibility


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