Isabella Velásquez Echeverry in

Isabella Velásquez Echeverry

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Ejecutivo comercial at Softtronics Solutions © Partners de innovación
📍 Cali, Valle del Cauca, Colombia

Isabella is a commercial executive with over eight years of experience in B2B technology sales at Softtronics Solutions. She excels at managing relationships with large Colombian companies, building strategic long-term alliances, and leading complex negotiations. She holds a degree in Marketing with an emphasis on international business from Universidad Autónoma de Occidente.

Described by colleagues as someone who puts her heart into every activity, Isabella is dedicated and results-oriented. She is passionate about professional growth, both for herself and her colleagues, and shows an interest in the strategies of major consumer goods companies like Unilever and Mondelēz International.

She recently celebrated her eight-year anniversary at Softtronics Solutions, highlighting her loyalty and consistent growth within the company.

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Experience
8 Years
Current Role
Ejecutivo comercial
Location
Cali, Valle del Cauca, Colombia
Personality Overview

How Isabella shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Isabella cares about

B2B Tech Sales
Has over 8 years of experience managing the full sales cycle in the technology sector, consistently exceeding commercial goals.
Strategic Partnerships
Focuses on building long-term strategic alliances, recently securing projects with major clients like Carvajal Educación and SierraCol Energy.
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Career

Work history

6-2022
Ejecutivo comercial
Softtronics Solutions © Partners de innovación
2-2018 - 8-2024
Asistente comercial
Softtronics Solutions © Partners de innovación
9-2016 - 12-2016
Asesora Comercial
Distripress Jornais, Revistas E Publicacoes
8-2015 - 10-2015
Analista de marketing y ventas
Automarcali Chevrolet
2-2015 - 8-2015
Prácticas
Automarcali Chevrolet
In the press

Media appearances

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Education
2011 - 2016
Mercadologo (a) con enfasis en negocios internacionales
Universidad Autónoma de Occidente
2011 - 2016
Profesional en mercadeo con enfasis en negocios internacionales
Universidad Autónoma de Occidente
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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