Ivana Trpevska

Commander
DISC Type : D

Senior Content SEO Specialist at Hostinger

North Macedonia

Overview

Ivana is a Senior SEO Strategist at Hostinger, specializing in SEO and content strategy. Her colleagues describe her as a strategic and supportive professional who excels at designing effective team workflows. She holds a bachelors degree from Univerzitet Sv. Kiril i Metódij vo Skopje and a certificate from a Digital Marketing Academy.

Outside of her marketing career, Ivana is driven by a love for learning and new challenges. She enjoys spending time with her dog Daisy, reading, and practicing yoga—mentioning she can often be found standing on her head. She values a blend of creativity and analytical thinking in her personal and professional life.

She made a significant career pivot, moving from an initial path in physical therapy to become a digital marketing expert.

Personality Overview

Strong-Willed

Risk-Taker

Impact-Driven

They prefer to be the ones controlling the conversation or defining the terms.  They take a lot of pride in personal achievements. More than the product, they care about the impact of the product.

Topics They Care About

SEO & Content Strategy
Her entire career is focused on this, with titles like Senior SEO Strategist and SEO Content Strategy Lead. It's her core professional passion.
B2C Marketing
She explicitly mentioned her excitement about switching from a B2B SaaS career to the B2C space when she joined Community Phone.
Paid Advertising Skills
She is actively looking to expand her expertise into paid advertising, having recently asked her network for recommendations on courses, books, and channels.

Media Appearances

Ivana has no verified media appearances

Work History

9-2025
Senior Content SEO Specialist at Hostinger
1-2025 - 9-2025
Senior SEO Strategist at Community Phone
3-2020 - 1-2025
B2B Marketing Specialist at Redokun | SEO | Content Strategy at Redokun
1-2018 - 2-2020
Freelance SEO Consultant at Fiverr

Education

4-2020 - 11-2020
Digital Marketing Academy from Brainster
2014 - 2017
Bachelor's degree from Univerzitet 'Sv. Kiril i Metódij' vo Skopje

More Information

Social Presence :

Prographics :

Exp : 8 Location : North Macedonia Job Level : Junior Designation : Senior Content SEO Specialist at Hostinger
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Insights For Selling To Ivana

During A Call Or A Meeting

DO's

  • Speak about competitive differentiation that your product offers
  • Get to the point quickly instead of spending time doing small talk
  • Objectively showcase the impact that your product creates

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Do not hesitate from asking counter questions, just avoid challenging their authority

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ivana is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Ivana

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Ivana move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Ivana take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Ivana

Personality Compatibility


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