Ivy Tam

Reviewer
DISC Type : Ci

Director of Public Relations & Influencer Marketing at GUESS?, Inc.

Los Angeles, California, United States

Overview

Ivy has no verified overview

Personality Overview

Informal Yet Blunt

Challenger

Late Adopter

They ask a lot of questions and rely heavily on information and collaterals.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Ivy has no verified topics they care about

Media Appearances

Ivy has no verified media appearances

Work History

2-2024
Director of Public Relations & Influencer Marketing at GUESS?, Inc.
11-2022 - 1-2024
Senior Manager, Marketing & Communications at Capsule Shop Los Angeles (www.capsuleshoponline.com)
6-2016 - 11-2023
Senior Manager, Marketing & Communications at PVH Corp. (Tommy Hilfiger & Calvin Klein)
6-2016 - 4-2019
Manager, Marketing & Communications at Tommy Hilfiger
11-2009
Manager, Marketing & PR at Ralph Lauren (Taiwan Branch)

Education

1996 - 2001
B.A. from UC Irvine
1999 - 2000
Mandarin Chinese / Political Science & International Relations from Peking University

More Information

Social Presence :

Prographics :

Exp : 16 Location : Los Angeles, California, United States Job Level : Mid-senior Designation : Director of Public Relations & Influencer Marketing at GUESS?, Inc.
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Insights For Selling To Ivy

During A Call Or A Meeting

DO's

  • Ask them questions to understand their needs better while staying affable
  • Invite them for a social do but don’t rely solely on the relationship
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t brush off any concerns, take all questions seriously
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ivy is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Ivy

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Ivy move?

  • They like to analyze well and then make their decisions.
  • Can Ivy take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Ivy

Personality Compatibility


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