Jack Anderson

Examiner
DISC Type : cs

Interim Account Manager at STRONG ROOTS

United Kingdom

Overview

Jack is a freelance commercial consultant with deep experience across the UKs FMCG and food industry, having held senior sales roles at challenger brands like Candy Kittens and Freja. He specializes in omnichannel strategy and securing national accounts. Jack holds a Bachelors Degree from the University of Derby and an AI Essentials certification.

He is a dedicated family man who shifted to freelance work to be more present for his young son. A disciplined individual, Jack makes running 20–30km each week a non-negotiable part of his routine, believing it helps him think more clearly and perform better in all aspects of life.

Unique fact: Regardless of the weather, he consistently runs 20-30 kilometers every single week.

Personality Overview

Process Oriented

Unexpressive

Late Adopter

Being observant comes to them naturally.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

Challenger Brand Growth
He has a proven track record of building and scaling challenger food brands like Candy Kittens and Freja within the competitive UK market.
Omnichannel Retail
His experience spans growing revenue across grocery, wholesale, high street, and food service channels, successfully launching brands into major retailers like Tesco and Waitrose.
Work-Life Balance
He explicitly states that a primary motivation for becoming a freelance consultant was to spend more quality time with his family and young son.

Media Appearances

Jack has no verified media appearances

Work History

10-2025
Interim Account Manager at STRONG ROOTS
9-2025
Founder at & Collective
9-2024 - 9-2025
Head of Sales at Freja
10-2022 - 8-2024
Senior Commercial Manager at Candy Kittens
6-2021 - 12-2022
Commercial Manager at Candy Kittens

Education

2010 - 2014
Bachelor's Degree from University of Derby
2005 - 2007
Health and Physical Education/Fitness from Bilborough College

More Information

Social Presence :

Prographics :

Exp : 6 Location : United Kingdom Job Level : Middle Designation : Interim Account Manager at STRONG ROOTS
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Insights For Selling To Jack

During A Call Or A Meeting

DO's

  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Ask them which other stakeholders would be important for this purchase decision
  • Be firm in your communication and stay in control

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jack is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Jack

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Jack move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Jack take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Jack

Personality Compatibility


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