Tom Watkins in

Tom Watkins

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FMCG Consultant & Advisor at Self-employed
📍 Greater Leeds Area, United Kingdom

Tom is an FMCG founder and consultant who co-founded MIGHTY, building it from a basement startup into a multi-million pound alternative dairy brand over seven years. He has deep expertise in fundraising, challenger brand strategy, and securing national retail listings. He holds a BSc in Psychology from Nottingham Trent University.

Born and bred in Yorkshire, Tom is passionate about building mission-driven companies that have a positive impact. He is a vocal advocate for sustainability in the food industry and for the North of Englands role as a hub for plant-based innovation. His own intolerance to dairy inspired his entrepreneurial journey.

Unique fact: Tom and his brother started their company by blending their first batches of pea milk in a Yorkshire basement, a process they jokingly compared to "Breaking Bad".

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Experience
11 Years
Current Role
FMCG Consultant & Advisor
Job Level
Mid-senior
Location
Greater Leeds Area, United Kingdom
Personality Overview

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Priorities

Topics Tom cares about

Challenger Brands
He co-founded and scaled a challenger brand from scratch, competing with some of the largest FMCG companies in the world in the alternative milk category.
Sustainable FMCG
He built his brand around sustainable ingredients like yellow split peas and was the first in his category to launch an "eco-deck" environmental score on packaging.
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Career

Work history

8-2025
FMCG Consultant & Advisor
Self-employed
9-2025
Commercial Consultant
Dot Dot Bubble Tea
9-2025 - 12-2025
Growth Consultant
HeyLO!
1-2018 - 8-2025
Co-Founder & Co-CEO
MIGHTY
10-2014 - 1-2022
Director of Business Development
NAMS Ltd
In the press

Media appearances

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Education
2010 - 2014
Psychology Bsc (Hons)
Nottingham Trent University
1996 - 2010
GCSE's and A-Levels
Queen Elizabeth Grammar School, Wakefield
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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