Jake Abel

Inspirer
DISC Type : id

Founder & Principal at Sage North Advisory

Bozeman, Montana, United States

Overview

Jake is a marketing and commercial strategist and a U. S. Air Force veteran with over 20 years of experience. A graduate of the Wisconsin School of Business, he led teams of 100+ at Delta Air Lines and now helps organizations drive growth and purpose as the Founder of Sage North Advisory.

Personality Overview

Fast Adopter

Generous

Decisive

They measure a product on its merit but can be influenced by strong testimonials.  They respond well to objective pitches but also attach some value to relationships. They usually prefer to drive the conversation.

Topics They Care About

Brand Transformation
His career has focused on transforming and scaling strategic marketing capabilities for global brands like Delta Air Lines and Nestlé.
Marketing Leadership
He is a board member for the MMA and the UW Marketing Leadership Institute, and has spoken at global events like CES and Adweek.
Land Conservation
Serves as a Board Director for the Gallatin Valley Land Trust, reflecting a deep commitment to protecting open spaces, trails, and agricultural roots in Montana.

Media Appearances

Jake has no verified media appearances

Work History

8-2025
Founder & Principal at Sage North Advisory
1-2025
Board Director at Gallatin Valley Land Trust (GVLT)
12-2021 - 10-2025
Managing Director - Marketing Strategy, Operations, & Media; International Marketing at Delta Air Lines
6-2018 - 12-2021
Director, International Marketing & Sponsorships at Delta Air Lines
9-2014 - 6-2018
General Manager, Marketing Communications & Sponsorships at Delta Air Lines

Education

2007 - 2009
MBA from Wisconsin School of Business
2025 - 2025
CMO Program from Kellogg Executive Education

More Information

Social Presence :

Prographics :

Exp : 15 Location : Bozeman, Montana, United States Job Level : Leadership Designation : Founder & Principal at Sage North Advisory
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Insights For Selling To Jake

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Acknowledge their status and position during the conversation
  • Focus on the big picture and the strategic value of your product

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t keep repeating the same information, it could make them impatient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jake is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Jake

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Jake move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Jake take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Jake

Personality Compatibility


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